How HNB brands compete beyond device design
Device shape is only one part of the HNB competition. Stick supply, flavor portfolio, service, and retail education matter just as much.
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Device shape is only one part of the HNB competition. Stick supply, flavor portfolio, service, and retail education matter just as much.

A Reuters survey report shows that as the United States intensifies its regulation of unlicensed products, especially those associated with Chinese manufacturers, more and more e-cigarette brands are beginning to label themselves as Made in the United States. According to the survey, at least eight new brands claiming to be made in the United States have emerged in the market since October last year. However, none of these brands have obtained approval from the US Food and Drug Administration

According to British American Tobacco CEO Tadeu Marrocco, a ban on the import of single-use e-cigarettes in the United States could reduce sales of illegal e-cigarettes by as much as a third. British American Tobacco estimates that unauthorized products, mainly produced in China, account for about 70 percent of U.S. e-cigarette sales, damaging regulated e-cigarette brands and traditional cigarette businesses